MARKETING CONSENT and COMMUNICATION POLICY


Last Updated: 14 August 2026

Sukha Saree House (“Sukha Saree House”, “we”, “us”, or “our”) respects your communication preferences.

This Marketing Consent Policy explains how we handle promotional communications and how you can provide, manage or withdraw your consent to receive marketing messages from us.

This policy should be read together with our Privacy Policy and Cookie Policy.

1. WHAT IS MARKETING COMMUNICATION?

Marketing communications are promotional messages intended to inform you about our products, offers or promotional activities.

They may include:

  • New saree collections

  • New product launches

  • Special offers

  • Discounts

  • Festive promotions

  • Sale announcements

  • Limited-time offers

  • Product recommendations

  • Promotional events

  • Other information about Sukha Saree House products and services.

2. MARKETING COMMUNICATION CHANNELS

Depending on the services we use, promotional communications may be sent through:

  • Email

  • SMS

  • WhatsApp

  • Other communication channels that we may introduce in the future.

The availability of a particular marketing channel may change over time.

3. MARKETING CONSENT IS OPTIONAL

You are not required to provide marketing consent to:

  • Browse our website

  • View our products

  • Add products to your cart

  • Create a customer account

  • Place an order

  • Make a purchase

  • Request customer support

  • Receive order-related communications

  • Receive delivery-related communications

  • Receive other communications necessary to provide a service you have requested.

Marketing consent is separate from the processing necessary to fulfil your order or provide requested services.

4. SEPARATE MARKETING CONSENT

Where we request marketing consent, it should be presented separately from:

  • Acceptance of our Terms & Conditions

  • Acceptance or acknowledgement of our Privacy Policy

  • Account creation

  • Order processing

  • Checkout

  • Payment

  • Delivery

  • Customer support.

We do not intend to make a customer agree to promotional marketing as a condition of purchasing products from us.

5. EMAIL MARKETING

Where you have provided the appropriate consent, we may send promotional emails relating to:

  • New collections

  • New products

  • Discounts

  • Special offers

  • Festive promotions

  • Sales

  • Product announcements

  • Other promotional activities.

Promotional emails should contain an appropriate unsubscribe mechanism.

You can withdraw your consent to promotional emails at any time.

6. SMS MARKETING

Where you have separately provided the appropriate consent, we may send promotional SMS communications.

Promotional SMS may include:

  • Offers

  • Discounts

  • New collection announcements

  • Sale notifications

  • Promotional campaigns.

You may withdraw your consent or opt out of promotional SMS communications using the available opt-out mechanism or by contacting us.

7. WHATSAPP MARKETING

Where you have separately provided the appropriate consent, we may send promotional WhatsApp communications.

These may include:

  • New collection announcements

  • Offers

  • Discounts

  • Festive promotions

  • Sale information

  • Other promotional messages.

Customer-Initiated WhatsApp Communication

If you contact Sukha Saree House through WhatsApp for:

  • Order assistance

  • Product enquiries

  • Delivery support

  • Customer service

  • Other support requests

this does not automatically mean that you have consented to receive promotional WhatsApp communications.

Promotional WhatsApp communication should be based on the appropriate marketing permission.

8. TRANSACTIONAL COMMUNICATIONS ARE DIFFERENT

Some communications are necessary to provide services that you have requested.

These may include:

  • Order confirmation

  • Payment confirmation

  • Order processing updates

  • Shipping notification

  • Delivery updates

  • Return confirmation

  • Refund confirmation

  • Cancellation confirmation

  • Customer support responses

  • Account-security notifications.

These communications are considered different from promotional marketing communications.

Therefore, withdrawing marketing consent may not stop communications that are necessary to fulfil your order, provide customer support, maintain account security or comply with applicable obligations.

9. MARKETING CONSENT WORDING

Where a marketing checkbox is displayed on our website, the consent request should be clear and optional.

Email Marketing

☐ Yes, I would like to receive promotional emails from Sukha Saree House about new collections, products, offers, discounts and special promotions. I understand that I can withdraw my consent at any time.

SMS Marketing

☐ Yes, I would like to receive promotional SMS messages from Sukha Saree House about offers, discounts, new collections and special promotions. I understand that I can withdraw my consent at any time.

WhatsApp Marketing

☐ Yes, I would like to receive promotional WhatsApp messages from Sukha Saree House about offers, discounts, new collections and special promotions. I understand that I can withdraw my consent at any time.

10. MARKETING CONSENT SHOULD NOT BE PRE-SELECTED

Where an optional marketing consent checkbox is used, it should not be selected by default.

Customers should take a clear affirmative action to subscribe to promotional communications.

11. WITHDRAWING MARKETING CONSENT

You can withdraw marketing consent at any time.

You may do so by:

  • Clicking the unsubscribe link in a promotional email

  • Using an available SMS opt-out mechanism

  • Using an available WhatsApp opt-out mechanism

  • Contacting Sukha Saree House directly.

Privacy & Marketing Contact

Email: houseofsukha1@gmail.com
Phone: +91 7019225384

If you contact us to withdraw consent, please specify the communication channel you wish to stop.

You may request withdrawal for:

  • Email

  • SMS

  • WhatsApp

  • All promotional communications.

12. EFFECT OF WITHDRAWING CONSENT

When you withdraw marketing consent, we will take appropriate steps to stop using your information for the relevant promotional communications.

Withdrawal of consent does not affect processing that occurred before the withdrawal.

It also does not necessarily stop communications that are required to:

  • Fulfil an existing order

  • Provide requested customer support

  • Process a refund

  • Process a return

  • Provide delivery information

  • Protect account security

  • Comply with applicable legal requirements.

13. MARKETING CONSENT RECORDS

Where marketing consent is obtained, Sukha Saree House should maintain appropriate records to demonstrate:

  • The communication channel selected

  • The purpose for which consent was obtained

  • The date and time of consent, where available

  • The method through which consent was obtained

  • The consent status

  • Any subsequent withdrawal or opt-out.

Consent records should be maintained securely and accessed only by authorised personnel or service providers who require access for legitimate business purposes.

14. THIRD-PARTY MARKETING SERVICE PROVIDERS

We may use third-party service providers to help deliver marketing communications.

These may include providers supporting:

  • Email marketing

  • SMS

  • WhatsApp

  • Advertising

  • Customer segmentation

  • Campaign measurement

  • Analytics

  • Marketing automation.

Where third-party providers process personal information on our behalf, their involvement should be reflected in our privacy documentation where applicable.

15. CUSTOMER DATA USED FOR MARKETING

Depending on the marketing service and consent provided, information used for promotional communication may include:

  • Name

  • Email address

  • Mobile number

  • Marketing subscription status

  • Communication preferences

  • General purchase or interaction information where appropriately permitted.

We will not intentionally request unnecessary personal information merely for marketing purposes.

16. PERSONALISATION AND TARGETED MARKETING

Where enabled, we may use information such as:

  • Products viewed

  • Products purchased

  • Shopping activity

  • Website interactions

  • Marketing interactions

to understand customer interests or measure promotional campaigns.

Where cookies or similar tracking technologies are used for advertising or targeted marketing, the processing will also be subject to our Cookie Policy and applicable consent requirements.

17. MARKETING THROUGH SOCIAL MEDIA AND ADVERTISING PLATFORMS

Where enabled, we may use advertising platforms such as:

  • Meta

  • Google

  • Other advertising platforms.

These platforms may allow us to measure advertising performance or reach audiences based on information made available through appropriately configured advertising technologies.

Such technologies are also subject to our Cookie Policy and applicable privacy requirements.

18. MARKETING TO EXISTING CUSTOMERS

Being an existing customer does not automatically mean that you have consented to receive every type of promotional communication.

Where marketing consent is required, we will request or rely on the appropriate permission in accordance with applicable law.

Transactional communications relating to an existing order are separate from promotional communications.

19. MARKETING PREFERENCES

You may contact us if you want to:

  • Subscribe to marketing

  • Unsubscribe from marketing

  • Change your preferred communication channel

  • Stop email marketing

  • Stop SMS marketing

  • Stop WhatsApp marketing

  • Stop all promotional communications.

Please contact:

Sukha Saree House
Email: houseofsukha1@gmail.com
Phone: +91 7019225384
Address: Ramamurthy Nagar, Bangalore – 560016

20. PRIVACY AND DATA REQUESTS

If your request relates to personal data rather than only marketing preferences, you may contact us regarding applicable privacy requests such as:

  • Information about personal data

  • Correction

  • Deletion where applicable

  • Withdrawal of consent

  • Privacy grievances.

Please see our Privacy Rights & Data Request page for the applicable process.

21. MARKETING AND DATA SECURITY

Marketing information should be accessed only by authorised personnel and service providers who require access for legitimate business purposes.

We take reasonable steps to protect marketing preference information against unauthorised access, misuse, alteration or disclosure.

22. CHANGES TO THIS POLICY

We may update this Marketing Consent Policy from time to time to reflect:

  • Changes to our marketing practices

  • Changes to communication channels

  • Changes to third-party marketing providers

  • Changes to Shopify applications

  • Changes in applicable law.

The latest version will be published on this page with an updated "Last Updated" date.

23. CONTACT US

For questions about marketing communications or to change your marketing preferences:

Sukha Saree House

Email:
houseofsukha1@gmail.com

Phone:
+91 7019225384

Address:
Ramamurthy Nagar, Bangalore – 560016

Privacy & Grievance Email:
houseofsukha1@gmail.com

Related Policies

  • Privacy Policy

  • Cookie Policy

  • Privacy Rights & Data Request

  • Terms & Conditions

  • Shipping & Delivery Policy

  • Return & Refund Policy

  • Cancellation Policy

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